Affiliate Fraud Case Study: How Viking saved €150k using systematic monitoring with AdPolice
Affiliate Case Study
Viking noted the following indications that suggested fraudulent activities in affiliate marketing:
- Decreasing ad impressions in SEA for no apparent reason
- Rising click prices in SEA on brand keywords for no apparent reason
- Unusually high sales of individual affiliates without plausible explanation
In order to probe the causes of these irregularities and to systematically monitor and fight against fraudulent affiliate activities, Viking asked AdPolice, the market-leading technological partner, for assistance.
You can download the full case study here for FREE, and visit Adpolice to unlock your growth through partnerships.